I Form

  • Countries:  Denmark, Sweden, Norway, Finland
  • Frequency: 18 issues per year 
  • Circulation for all 4 countries: 193,000
  • Readership for all 4 countries: 1,000,000
  • Launch year: 1987
  • Ad Price Full page, 4-color DKK 39,100
  • Cover price: DKK 57.95 (Denmark)
  • Number of pages (in general):  111 - Editorial 92, Ad pages 19
  • Website: www.iform.dk


The magazine’s success:
I FORM is the magazine for women working on keeping their bodies and souls in balance. I FORM gives you that latest knowledge as well as inspiration and suggestions to a healthy life style. With the best experts at hand and aided by documentation, I FORM helps women lead a healthy and active life – in a positive and inspiring way.