Gör Det Själv (DIY)

  • Countries: Denmark, Sweden, Norway, Finland, Latvia
  • Frequency: 18 issues per year
  • Circulation: 156,000* (*total for Denmark, Sweden, Norway and Finland)
  • Launch year: 1975
  • Ad Price Full page, 4-color DKK 94,450* (*average for Denmark, Sweden, Norway and Finland)
  • Cover price: DKK 58.50
  • Number of pages (in general): 72 - Editorial 63, Ad pages 5

 

The magazine´s success:
GörDetSjälv is a unique DIY magazine concept that has been around for more than 30 years within the Bonnier Group.

The primary readers of the magazine are men - especially house owners - who find in the magazine everything they need regarding:

  • Renovating their home
  • Maintaining their house
  • Building new parts to their house

The form is characterized by step-by-step articles and service-journalism as an essential part. Practically all projects described in the magazine are built and tested by the editorial staff in advance.

Keywords:

  • Easy to adapt to local conditions
  • Access to more than 95% of the material - in total more than 1.000 pages per year
  • The editorial style is informal and direct
  • Steady supply of articles and highres images  - everything on time
  • The material may upon request be delivered in Danish, Swedish, Norwegian or Finnish language